Our Google AdWords management services can help you to get the best return from your campaigns. We’ll take care of everything throughout the entire process, from strategic keyword research to landing page optimization, so you can focus on other areas of your business. Increase conversion rates, maximize your PPC budget and generate more revenue with our Google AdWords services.
Why Invest in Google AdWords?
AdWords offers a quick and easy way to generate high-quality locally targeted traffic to your website.
Unlike search engine optimization and social media which may take weeks or months to produce returns, pay-per-click (PPC) advertising delivers an almost instant online presence. If you want to generate results quickly, then our Google AdWords management services are the ideal solution.
Google AdWords enables you to target your ideal client at the perfect point in their purchasing journey. With careful research and strategic keyword choices, it’s possible to create profitable PPC campaigns that generate a 10x return. By targeting people who are already looking for what you sell (instead of traditional ‘interruption’ marketing), you’ll benefit from higher conversion rates which increase both revenue and profitability.
Google display campaigns reach 80% of global internet users (Google Benchmarks and Insights).
70% of mobile searchers call a business directly from Google Search (Expandedramblings.com).
Businesses make an average of $2 in revenue for every $1 they spend on AdWords (Google Economic Impact Report).
72% of AdWords marketers plan to increase their PPC budgets which demonstrates that they’re generating positive ROI (Search Engine Watch).
However, when it comes to running pay-per-click campaigns, most people don’t really know where to start. They might choose a bunch of keywords and put together an advert without really understanding the strategy behind it. This can lead to low conversion rates and poor returns, which is essentially a waste of time and money. However, an experienced AdWords agency can help you avoid the pitfalls and take much of the risk out of digital advertising.
What most AdWords management companies don’t realize is that understanding the target audience is a crucial first step. We work with our clients to identify their target audience and understand their purchasing journey in-depth. This allows us to develop customized campaigns that address the needs of our clients and their end customers. Our research-oriented approach drives highly qualified traffic which generates increased sales and revenue. As industry leading AdWords management specialists, we can help you to;
- Generate more qualified visitors, maximize conversions, and increase sales
- Take advantage of mobile PPC which accounts for 53% of paid clicks
- Improve efficiency of existing ad campaigns by lowering costs per click whilst increasing click-throughs
- Target specific demographics and geographies to attract your ideal customers
- Translate PPC into offline sales for bricks and mortar businesses
What Do Our Google AdWords Management Services Include?
We don’t take a cookie-cutter approach to AdWords management as every business has different needs. This is why we tailor every single campaign to the individual client and build it up from scratch. Whether you’re just dipping your toe into PPC or already have an extensive range of campaigns set up, we can customize our services to your needs.
Setting up AdWords campaigns can be a complex and daunting task. From choosing the correct settings to installing specific code, to testing conversions and integrating with other campaigns, AdWords can get complicated quickly. But with our expert team of digital marketers on hand, you won’t need to worry about any of these pitfalls. Our bespoke Google AdWords management services include;
- Initial Planning & Set Up – we can take care of strategic keyword research and AdWords account creation from the start.
- Campaign Development – our AdWords services include writing ad copy and designing landing pages to maximize click-throughs and conversions.
- Optimization – we can take care of all the technical elements needed to optimize your ads including optimizing quality score, inserting tracking code, and on-setting up goals.
- Auditing – we’ll review any existing AdWords campaign and suggest improvements based on the latest best-practice and research findings.
- On-Going Evaluation – as part of our ongoing management we’ll analyze campaign performance and recommend changes to improve performance (such as tweaking an ad group or targeting additional keywords).
A Results-Orientated AdWords Management Company
Our results-orientated approach to Google AdWords management places ROI at the heart of your strategy. We focus on developing PPC campaigns that generate tangible business results that are aligned with your business goals.
Rocket your conversion rates, maximize your marketing budget and increase your sales revenue with our experienced AdWords services. Integrate online advertising with offline inquiries so your marketing ecosystem works in complete harmony. Get in touch to find out how our Google AdWords management services can benefit your business.